Younger Generations Say ‘I Don’t’ To High-Cost Engagement Rings

When it comes to putting a ring on it, younger generations are saying yes, but for less.

Two-thirds of younger Americans — Generation Z and young millennials — think an engagement ring should cost less than $2,500, according to a new survey from TD Ameritrade.

That is about half of the national average. The average engagement ring in the U.S. costs $5,680, according to The Knot’s 2018 Real Wedding Study.      MORE

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