-
- Central Arkansas Now
- News Room
- Weather
- Sports
- Footbal Schedule
-
- Bald Knob Bulldogs
- Batesville Pioneers
- Beebe Badgers
- Cabot Panthers
- Cedar Ridge Timberwolves
- Conway Wampus Cats
- Conway Christian Eagles
- Des Arc Eagles
- Greenbrier Panthers
- Harding Academy Wildcats
- Heber Springs Panthers
- Lonoke Jackrabbits
- McCrory Jaguars
- Mayflower Eagles
- Midland Mustangs
- Mountain View Yellojackets
- Newport Greyhounds
- Quitman Bulldogs
- Riverview Raiders
- Rose Bud Ramblers
- Searcy Lions
- Southside Southerners
- Vilonia Eagles
- Community News
- Church Directory
- County Links
- City Links
- School District Links
-
- Cleburne
- Conway
- Faulkner
- Independence
- Izard
- Jackson
- Lawrence
- Lonoke
- Perry
- Prairie
- Pulaski
-
- Academics Plus
- Arkansas School For The Blind
- Arkansas School For The Deaf
- Arkansas Virtual Academy
- Capital City Lighthouse Charter
- Covenant Keepers
- eStem Public Charter
- Exalt Academy
- Jacksonville Lighthouse Charter
- jacksonville Noth Pulaski
- Lisa Academy
- Little Rock Preparatory Academy
- Little Rock
- North Little Rock
- Pulaski County Special
- Responsive Education
- Rockbridge Motessori
- SIATech Little Rock Charter
- Sharp
- Stone
- Van Buren
- White
- Woodruff
- Advertise With Us
- Radio Stations
Millennials’ Wine Preferences
July 10, 2019
CrainMedia

Carlo Rossi jugs of wine have always been a hit with boomers but dismissed by millennials. So E. & J. Gallo did something about it.
Late in 2017, the world’s largest family-owned winery debuted Carlo Rossi in 750-milliliter bottles—the first time it ever sold the brand in that format—because low-priced bulk wine didn’t resonate with millennials. E. & J. Gallo also shifted the styles of wine toward trendier Pink Moscato Sangria and Fiesta Sangria and away from Old World wines like Burgundy and Chianti.
“The next generation wants flavorful wine,” says Stephanie Gallo, E. & J. Gallo’s chief marketing officer. “We are evolving our brand to appeal to them.” MORE
Related
Posted in: Top Stories