Amazon Tops List For Brand Value At $315.5 Billion

Amazon’s growth has been unprecedented and its brand value according to the 2019 BrandZ ranking is worth $315.5 billion, soaring 52% past Apple, which held the top spot for several years. Kantar and WPP reported the top 10 most valuable brands this year which include Apple, $309.5 billion; Google at $309 billion; Microsoft $251 billion; Visa at $177.9 billion and Facebook at $158.97 billion.

Kantar said technology companies have led BrandZ Top Value Ranking ever since its first global brand value ranking in 2006, when Microsoft took the top spot.      MORE

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